YOUR ADVANTAGES AS AN EXHIBITOR

Personen im Gespräch an einem Messestand während der Leipziger Buchmesse 2024

Books would book the Book Fair!

It's going to be great again at Leipzig Book Fair 2025 - for publishers, authors and visitors. Make the fair part of your brand.

In this exhibitor brochure (PDF, 5 MB) we have compiled all the important information for your trade fair and event planning. You need more facts & figures about Leipzig Book Fair ?

Leipzig Book Fair combines everything that guarantees your success:

Customer loyalty & brand building

Use the energy of the fair for intensive and lasting contacts with your readers and business partners!

Promotion of new books & authors

Present your new releases & authors to an interested public and gather valuable feedback!

Massive reach through media & influencers

Achieve multi-million reach with approximately 300,000 visitors, extensive media coverage, plus social media posts by the audience.

Direct sales

Fair visitors are avid book fans with a strong desire to buy new releases and an extra budget for the fair. This provides you with immediate revenue and a direct market test!

All-inclusive services

If your event or marketing team is at capacity, our project team will conjure up an all-inclusive fair presence for you. Just bring the books!

Ausstellungshallen während der Leipziger Buchmesse 2024 mit viele Besucher:innen an Messeständen

Major Platform for Literature

With over 2,080 exhibitors from 40 countries (2024), Leipzig Book Fair is host to a broad and multi-faceted range of literature and media and thus inspired 283,000 visitors at the fairgrounds and throughout the city area at the last event. Exhibitors are divided into the following exhibition areas: LBM25_Exhibtion_Areas_and_Hall_Layouts (PDF, 802 kB)

Why is Leipzig Book Fair Such a Popular Event?

The atmosphere at Leipzig Book Fair is unrivalled. It regularly draws around 283,000 book and media fans (2024) to Leipzig each year to experience the world of literature live, and get together to celebrate their enthusiasm. This is where they have the opportunity

  • to discover books and media in a very special way, and share this experience with their friends.
  • to discover new publications first hand.
  • to enjoy the wonderful world of literature in a relaxed setting with family and friends.
  • to find out about educational offers directly from you, the exhibitor.
  • to experience authors live at readings and book signings.
  • as well as to visit the Manga Comic-Con.

Leipzig liest – and Celebrates Literature

Europe's biggest reading festival also takes place within Leipzig Book Fair. With some 3,000 events, Leipzig liest offers a platform that brings authors, books and media closer to the public in a very unique way.

Außenansicht der Leipzig liest Location Alte Handelsbörse bei Nacht während der Leipziger Buchmesse 2024
2,800 events
From readings to discussion panels and participatory events: take advantage of Leipzig liest's multifaceted supporting programme.
gefüllter Zuschauerraum der Schaubühne Lindenfels während des Programms vom Gastland der Leipziger Buchmesse 2024
300 venues for readings

From traditional locations like Leipzig's Alte Handelsbörse to unusual places like a tea store or a pharmacy: Inspire your audience at the fair or in the city.

Uschi Glas beim Bühnengespräch auf der Leipziger Buchmesse 2024
3,400 participants
Make unforgettable appearances with star authors, newcomers, pop stars and political celebrities.

Exhibitors' feedback on LBM 2024

  • "A fantastic event"
    "Happy visitors, a tremendously varied audience, packed readings and a run on the books as soon as the doors opened – Leipzig Book Fair was once again a fantastic event! Leipzig liest (Leipzig reads) provided an important platform for our books once again. The whole city comes alive with this event, which lends it a unique charm." –- Andrea Luck, Head of Marketing for Rowohlt Verlage, Rowohlt Verlag GmbH
  • "A fair for readers"
    "The Leipzig Book Fair has firmly established itself as a fair for readers, experiences, and the buying and signing of books. This unique character has become even more clear since the coronavirus pandemic. Our authors once again benefitted from a wonderful platform and there was a tremendous amount going on! Last year we already had a lot of young visitors, and their numbers increased even more in 2024. It's great that more and more young readers are enthusiasts and collectors of printed books. This trend was especially visible in Leipzig because its combination with the Manga Comic-Con makes it a fixed date in many young people's calendars. A great success!" –- Anuschka Albertz, CEO of the publishing group Ravensburger Verlag GmbH
  • "Close to the readers and authors"
    "For us, the Book Fair is appealing because it brings you close to the readers, and our authors are here, too. We benefit from direct feedback on our programme and our new publications. A broad base of customer interest is reflected here that we don't find anywhere else. The proximity to the readers makes this book fair different to other book fairs such as the one in Frankfurt. It also makes the event less stressful." –- Stefan Lemke, Brill Deutschland GmbH, Presse, Vandenhoeck & Ruprecht | Böhlau
  • "A unique venue for dialogue"
    "The Leipzig Book Fair was fantastic once again! […] Events such as our panel this year on feminist positions from southeastern Europe would hardly be possible anywhere else. Leipzig is a unique location for dialogue, and it can also handle controversial debates and very pointed positions. All our events were very well attended and we are already looking forward to next year!" –- Angelika Salvisberg, Director of the TRADUKI network
  • "Producing books as sustainably as possible"
    "For us, high-quality production processes and a high-value consumer structure are important. As a first-time exhibitor, we feel expertly supported in this area by Leipziger Messe." -– Florian Keck, Managing Director of Kjona Verlag

Impressions of Leipzig Book Fair

Your contact

Exhibitor Service Leipzig Book Fair
(Mo-Fr, 9:30 am - 4:00 pm)